Why You Should Flaunt Your Diversity in Your Social Media Profile - CareerEnlightenment.com

Why Is Diversity a Problem?For whatever reason, not enough resumes from female and minority candidates get in front of recruiters’ eyeballs. The problem could go back to higher education institutions that don’t recruit females or minorities into certain fields. For example, in 1985, women received 37 percent of computer science degrees. By 2010, the number plummeted to 18 percent, and surveys of incoming female freshman say that just 0.4 percent of young women want to major in computer science. If universities aren’t producing enough female and minority degree candidates, companies have a far less diverse pool from which to choose.Company culture could be another issue standing in the way of a diverse workforce. Industrial-organizational psychologists often work to help companies create a diverse and highly qualified workforce (visit this page to learn more about using I/O psychology in your job search). They identify issues that could be keeping companies from bringing in mult i-cultural candidates, such as narrowly focused recruiting practices or branding problems. By defeating a culture that doesn’t value diversity, companies could increase their global market share and bring in more revenue for shareholders.How to (Subtly) Flaunt Your Diversity on Social MediaIf you’re a woman, a veteran or a minority candidate looking for a job, you already know that employers look at your social media accounts. Make it easy for programs like Entelo Diversity to find you by following these tips:Include an image. Invest in a sharp, professional image to go with your social media profiles. Put your diversity front and center.Join up. Join groups, like pages or retweet content from diverse groups. For example, you could “like” Facebook pages from minority-focused organizations that share your values, or you could join veterans groups on LinkedIn. List memberships in these types of groups on your profile pages.Attend networking events and post about them. Attend a n industry conference for women in your profession, and tweet or post about your experience.Network with diverse professionals like you. On social media, engage with industry influencers who share your background. You could learn a lot about how they’ve succeeded in your industry, and the relationship could benefit both of you.If you benefit from Entelo Diversity now, there’s a chance that the next generation won’t need to use it. Therefore, don’t hesitate to promote your diversity credentials on social media.